As media devices proliferate and younger consumers become more fickle and impatient, brands and media owners struggle to produce content that’s a) plentiful and b) engaging. The answer? Sympler!
Sympler is a video co-creation platform that leverages consumers and fans to manipulate, repurpose and amplify brand content. In the spirit of promoting play-driven creativity, Sympler makes creating and sharing video as easy as tapping along to a beat – taking the intimidation out of video editing. Within the app, users are offered unique ‘backstage’ access to brand entertainment, and brands receive genuinely engaged fans, free content and earned media in return. In its own words, Sympler’s mission is to create UGC that doesn’t suck – and we think they’re off to a great start!
Check out Sympler here to learn more, and be sure to follow them@Symplerapp!